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The hidden cost of optimising recruitment   Over the last few years, we’ve seen a huge shift in the recruitment industry with the rise of AI.   Recruitment has become a competition to see who can best optimise their process for speed and ROI. AI is being introduced into almost every step of the workflow, whether it’s needed or not. Tasks can now be completed faster and with fewer people-hours.   But in the pursuit of efficiency, something else is happening quietly in the back

This week Rachael Reeves and the Labour Government released the 2 nd  Budget. This, as always has brought with it uncertainty and confusion.   All of the uncertainty and confusion is going to mean a period of adjustment for the UK recruitment market. I am going to look at some of the key points of the budget and discuss how they may affect the recruitment world over the next 12 – 36 months.   I will look at the impact on: ·        Businesses ·        hiring trends ·        wo

Why your cold calls aren’t landing   ‘Cold calling doesn’t work’   This is a statement that you will see and hear everywhere, not only in recruitment, but in any sales industry.   Often, people say this for 1 of 3 reasons:   -            They don’t like cold calling people -            They aren’t very good at cold calling -            They don’t like receiving cold calls   But contrary to their beliefs, cold calling has helped build and scale countless businesses.   There is

Most recruiters think they’re consultative, but if all you do is take a job spec, send a shortlist, and hope for feedback… you’re just another supplier.   And that’s the trap.   You’re doing everything “right” on the surface taking briefs, sending CVs, updating trackers but deep down you know you’re not influencing the process.   You’re reacting to what the client wants, not shaping it.You ’re delivering a service, not providing real value. And clients can feel that.   Order

It’s no secret that in recruitment, we love a KPI.   We track calls, CV sends, interviews, BD calls, and conversion rates. But what do we actually  do with them?   Usually, not much. At least not in a meaningful way.   Most KPIs are used as a form of performance management, the kind where you’re told to “do more and be better.”  There’s rarely any coaching behind the numbers, no real development. Just another report to review and another stick to be beaten with.   It’s the “a

“You just have to pick up the phone.” “You need to make more calls.”   If you’ve been in recruitment for a while, you’ve probably heard those lines more times than you can count.   And if you’re anything like most recruiters, you are picking up the phone, just not as often as you’d like.   Maybe this sounds familiar…   You start the day fired up.   Coffee in hand, music on, ready to smash your call target. By mid-morning, you’re flying, the calls are flowing, conversations a

Use post-placement follow-up to build trust, referrals, and future roles. Did you know that most recruiters lose over 40% of potential revenue simply by not following up after a placement? The post-placement process isn’t admin, it’s business development in disguise. We all know that follow-up is key in BD, but how often do you think about following up after a placement? Most recruiters don’t. You put all your effort into new business development (finding prospects, making c

If your billings haven’t grown in six months, let me be blunt: the problem isn’t the market. The problem is you. I know that might sting,...

Success in recruitment isn’t luck, it’s the result of the habits you build early.   The daily actions you take now will shape your future...

Cold calling is one of the biggest fears for new recruiters, and often the reason some don’t last in the job. In this blog, I share the challenges that come with picking up the phone, why confidence is the key to overcoming them, and how a simple shift can change the way you approach every call.

Every recruiter has a ‘rookie error’ story.   The good news, you don’t need to learn every lesson the hard way. In this blog, I am going...

If you’ve just started your career in recruitment, let me share a hard truth: you’re going to face more rejection in your first year than...

The first 12 months in recruitment are the hardest 12 months you will experience.   Sure, there will be times of economic struggle that...

There is a trend in recruitment.   A trend that is damaging the future of the industry.   You could even say that it has made a negative...

What would a 24% increase in your performance mean to your agency this year?   It would be great right, but probably not possible.   What...

Most recruitment agencies face the same challenge when it comes to training their recruiters and it’s having a massive impact on their...

Recruitment agencies reported 800% more engagement with job adverts that had a video embedded in them.   In 2018 I decided to do what...

Unemployment rates are at the highest they have been since October 2021 and there are over 300,000 more people unemployed than this time...

Last year was a tough year for recruiters when it comes to bringing in new clients.   New business development is harder than it has been...

When I coach new recruiters, I often talk about Pareto’s law. You may have heard people call it the 80/20 rule. When you apply it to...