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the real killer of recruitment
The hidden cost of optimising recruitment Over the last few years, we’ve seen a huge shift in the recruitment industry with the rise of AI. Recruitment has become a competition to see who can best optimise their process for speed and ROI. AI is being introduced into almost every step of the workflow, whether it’s needed or not. Tasks can now be completed faster and with fewer people-hours. But in the pursuit of efficiency, something else is happening quietly in the back
martin hodgkinson
Jan 95 min read


How the Latest Budget Will Shape the UK Recruitment Market (Next 12–36 Months)
This week Rachael Reeves and the Labour Government released the 2 nd Budget. This, as always has brought with it uncertainty and confusion. All of the uncertainty and confusion is going to mean a period of adjustment for the UK recruitment market. I am going to look at some of the key points of the budget and discuss how they may affect the recruitment world over the next 12 – 36 months. I will look at the impact on: · Businesses · hiring trends · wo
martin hodgkinson
Nov 28, 20256 min read


Why Your Cold Calls Aren’t Landing (And How to Fix It)
Why your cold calls aren’t landing ‘Cold calling doesn’t work’ This is a statement that you will see and hear everywhere, not only in recruitment, but in any sales industry. Often, people say this for 1 of 3 reasons: - They don’t like cold calling people - They aren’t very good at cold calling - They don’t like receiving cold calls But contrary to their beliefs, cold calling has helped build and scale countless businesses. There is
martin hodgkinson
Nov 21, 20257 min read


From Order Taker to Trusted Partner: The Mindset Shift That Wins Clients
Most recruiters think they’re consultative, but if all you do is take a job spec, send a shortlist, and hope for feedback… you’re just another supplier. And that’s the trap. You’re doing everything “right” on the surface taking briefs, sending CVs, updating trackers but deep down you know you’re not influencing the process. You’re reacting to what the client wants, not shaping it.You ’re delivering a service, not providing real value. And clients can feel that. Order
martin hodgkinson
Nov 14, 20254 min read
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